Four Seasons Resort Maui at Wailea Debuts Impressive New Lifestyle Campaign Under The Visionary Lens Of Celebrated Fashion Photographer, Pamela Hanson


Maui’s Iconic Resort Melds Trend & Luxurious Journey in a Reimagination of the Conventional ‘Resort Photoshoot’

Revealed: Oct. 18, 2021 at 6:00 AM EDT|Up to date: moments in the past

MAUI, Hawaii, Oct. 18, 2021 /PRNewswire/ — Hawaii’s legendary Forbes 5-Star Four Seasons Resort Maui at Wailea, a property synonymous with limitless luxurious and everlasting model, has teamed up with acclaimed trend photographer Pamela Hanson to reinvent the archetypical architecturally-driven lodge narrative with the debut of a shocking new way of life resort marketing campaign photographed by means of a high-end trend editorial lens with the vacation spot entrance and middle.

Four Seasons Resort Maui as seen through the visionary lens of celebrated fashion photographer,...
4 Seasons Resort Maui as seen by means of the visionary lens of celebrated trend photographer, Pamela Hanson, who collaborated with the resort on a contemporary strategy to the normal lodge photoshoot.

Because the first-ever resort property for the esteemed 4 Seasons Motels and Resorts model, the resort continues to reinvent itself over three many years later, showing in entrance of Hanson’s lens to unveil a listing of latest way of life and model imagery that captures the posh resort in a contemporary new mild and face – trend ahead, timeless, and effortlessly elegant.

Impressed by Hanson’s memorable vacation spot shoots and distinctive pictures expertise spanning 30 years of expertise taking pictures for the covers of Vogue, Elle, Glamour, Harper’s Bazaar, Self-importance Honest, GQ, and InStyle, the resort cherry-picked the long-lasting trend photographer to shoot on location on the 15-acre property with 383 rooms & suites, three placing swimming pools, famend Spa & Wellness Middle, and three award-winning eating places earlier this spring.

Heralding again to the heyday of the 80’s & 90s supermodel period the place photoshoots had been shot on-location at unique locales throughout the globe, the attract of the vacation spot was usually utilized to highlight the folks, garments, and equipment. For 4 Seasons Resort Maui, in a refreshingly intelligent reversal of roles, the fashions had been utilized to show the fantastic thing about the resort which shifted the angle to the vacation spot itself. With the aim of bringing again an essence of the 90s, Hanson was joined by hand-selected high fashions Elaine Irwin, Claudia Mason, Dajia Wilson, Frank can de Velde, and Christopher Gary Lawson which has resulted in a shocking new set of images that reimagines lodge pictures and can be showcased throughout the lodge’s web site, advertising and marketing, digital promoting, and social campaigns this fall.

“Given the need to attain thrilling new way of life images for the property, we naturally sought out an architectural photographer who might shoot way of life. As I spent years in trend, it dawned on me that we ought to be contemplating a trend photographer from the times when budgets allowed for journey all around the world for editorials. These masters know the way to shoot on location and seize a way of place despite the fact that the journal editorials had been centered on the garments and the fashions. Pamela was the proper alternative for this shoot given the depth and breadth of her expertise,” provides Advertising and marketing and Artistic Marketing consultant, Michelle Gaillard.

As a resort recognized for making waves and collaborating with legendary trend homes reminiscent of Missoni (two of the property’s poolside cabanas characteristic Missoni furnishings), and because the iconic backdrop of films, exhibits, and campaigns (most not too long ago, HBO’s restricted collection, The White Lotus), the choice to faucet Hanson got here as a pure subsequent step for a way the model has developed over the past decade in what’s presumably the first-ever excessive trend hospitality shoot of its sort.

“Once I was introduced with the chance to shoot at 4 Seasons Maui, I used to be immediately impressed by the distinctive character of the resort and the numerous potentialities for showcasing its magnificence,” notes Pamela Hanson. “Usually, in excessive trend shoots, the fashions are the topic; nevertheless, on this case, the resort was a topic of its personal. Lovely, sleek, timeless, and ceaselessly trendy. It was an honor to have the chance make the most of my trend editorial expertise in a brand new and inventive method at such an iconic property.”

“It was an honor to have Pamela Hanson on property to showcase the resort that we’re all so accustomed to in a complete new mild,” provides Common Supervisor Ben Shank. “After a 12 months of change, we had the chance to do one thing totally different on the resort and took full benefit of the chance to seize 4 Seasons Resort Maui in a inventive method.”

Images from Hanson’s shoot can be displayed all through 4 Seasons Resort Maui at Wailea, in addition to on the lodge’s web site, and throughout all digital channels. To view all of Hanson’s pictures from the 4 Seasons Resort Maui, go to here.

Contact: Crissa Hiranga, crissa.hiranaga@fourseasons.com

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SOURCE 4 Seasons Resort Maui

The above press launch was supplied courtesy of PRNewswire. The views, opinions and statements within the press launch should not endorsed by Grey Media Group nor do they essentially state or replicate these of Grey Media Group, Inc.



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